Data & Analytics

Featured Image for Making Sense of Machine Learning

Making Sense of Machine Learning

By Kevin Gray

Machine learning gets a lot of buzz these days, usually in connection with big data…

thedigitaltransformationpeople.com

Featured Image for Putting It All Together

Putting It All Together

By Kevin Gray

Marketing research has been badly wounded and lies in critical condition. Or maybe it's alive…

thedigitaltransformationpeople.com

Featured Image for Demystifying Predictive Analytics

Demystifying Predictive Analytics

By Kevin Gray

"There falls the words of fools about my ears...Answers everywhere, promising solutions to my fears,leading…

thedigitaltransformationpeople.com

Featured Image for Meta-analysis and Marketing Research

Meta-analysis and Marketing Research

By Kevin Gray

Meta-analysis is a relatively new tool marketing researchers should consider adding to their repertoire.  It…

thedigitaltransformationpeople.com