Amazon’s big move: is Retail leaving the Internet behind for the High Street?
Retailers have been hearing the same news for years – the struggling high street is…
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Customer Engagement
What I Learned From a Drone, Camtasia, Video and My Son
For brands that are transforming, the context and experience of consumers must drive all functions…
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The Screaming Signals to Lead the Digital Retail Revolution
For the past two weeks, my youngest son was in France attending the latest edition…
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Generation Z and Higher Education
Generation Z expects seamless experiences or they increasingly switch off. This is a specific challenge…
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The Asia Digital Retail Technology Revolution
This past week had to pleasure of speaking at the Retail Risk Conference in Singapore.…
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How a customer centric approach leads to Big Data success
In the age of the digitally empowered consumer, data is the lifeblood of industry. Fuelled…
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Is the role of Advertising diminishing?
This is a topic that both my close friend and I have had quite a…
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Segments and the need to focus on empathy to improve user experience
I was reading a feature on Akshay Kothari, head of LinkedIn India, where he talks of…
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The Myth Of The Time-Starved Service Buyer
I want to address a myth that is prominent in sales and marketing circles today…
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The blurring lines of Adtech, and why you should be hyper-focussed
The adtech ecosystem is becoming increasingly convoluted and as a result, it’s getting more and…
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Dear Deirdre: All I know about my customers is that they shop with me…
It’s not an uncommon complaint. Many retailers have reams of loyalty data, only for the…
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