How To Sell Professional Services Today – Part 2
In this thought piece, I want to debunk one of the biggest misconceptions I see…
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Customer Engagement
The 2018 Definitive Retail Model Success Formulas Revisited
New research and the continuous digital disruption of retail inspired this re-examination of the retail…
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What Generation Z can teach you about Marketing
Teenagers are complicated. Our next generation of consumers is a hormonal, exam-laden bunch. They’re fearful…
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Innovative new brand tries to influence affection. Audience switches off.
Nimble. It’s a perky little word, isn’t it? Often associated with companies who do things…
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Save me from gurus, ninjas and visionaries!
Thanks to Tim Ellis at TheDigitalTransformationPeople.com for highlighting this post this morning: Mark Ritson: Maybe it’s…
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AI’s Potential for Transforming the B2B Customer Journey
Creating a seamless, personalized, and frictionless customer journey is one of the top-most priorities for…
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The New Sensormatic Global Retail Shrink Index
Coming soon, the new Sensormatic Global Shrink Index. The most comprehensive shrink survey to date…
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Transparency and algorithmic sharing in the digital workplace
In the wake of last week’s Facebook / CA furore, people are starting to question…
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7 B2B E-Commerce Trends To Pay Attention To
The B2B e-commerce industry continues to grow as more and more businesses purchase online. In…
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The race to superior customer service
Just when we thought artificial intelligence (AI) and similar technologies were starting to bed in…
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Managing Customer Experience vs. Expectation in the Digital Age
Before the internet and social media became such significant parts of customer experiences, people who…
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