How To Sell Professional Services Today – Part 3
In the third of my new series “How To Sell Professional Services Today“, I want…
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Customer Engagement
How To Sell Professional Services Today – Part 4
One of the biggest challenges for mid-size service firms, when it comes to selling professional…
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6 Social Business Mistakes To Avoid
Social Business has rapidly become mainstream. But when a new technology or approach is adopted…
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Customer Experience powered by Human Analytics
In today’s dynamically changing technology-driven world, digital penetration is playing a key role in revolutionizing…
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How To Sell Professional Services Today – Part 1
Over the next several thought pieces, I want to share with you what works today…
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How psychometric profiling can help banks double their digital marketing efficiency
In most countries, we see the same trend at retail banks — fewer trips to…
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Is ‘Customer Centricity’ getting lost in the ‘Digital Din’?
Before we look at customer centricity, let me start with a quote from a great…
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What B2Bs need to know about Social Media
Social media has altered the way modern society communicates, interacts, discovers, and engages with one…
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Customer Experience: The Future of eCommerce in the GCC
I had the pleasure of speaking as part of a panel discussion entitled “The Future of…
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Facebook CEO Mark Zuckerberg Testimony: Key Takeaways
Facebook CEO Mark Zuckerberg recently spoke with US lawmakers about privacy and data. Some Congress members…
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Connecting On Social Media
The power of Social Media makes its mark again with me. Just going about my…
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